H&F Bread Co’s Loss is Alon’s Gain: Rob Alexander Moves To Alon’s 2

Posted by Foodie Buddha on August 23, 2012

Not 24-hours after Holeman & Finch Bread Company opened their doors to the general public do we have some even bigger news.  Rob Alexander, the wunderkind head baker at H+F, has moved to Alon’s Bakery, another titan of ATL’s bread scene.

Even if you don’t know Alexander by name (cough … Tami …), you certainly know his work.  HFBC provides bread to many area restaurants.  Alexander has plenty of bread certifications, cut his teeth in France, slung flour with Thomas Keller, and has done great work wherever he’s gone. Dude is for real.

While I have your attention, this seems like an opportune time to mention the post on Alexander written by the better half of Ambiguously Foodie Duo over on Eat It Atlanta.  That’s one of the best food articles to come out of Atlanta’s writing culture, so give it a read if you haven’t.

Meanwhile, mark my words: this is the most notable movement in the Atlanta restaurant scene in at least the last year … if not longer.  On a more practical note, this isn’t like a new chef showing up at a new restaurant, so noticeable changes will probably take a little bit to come to fruition.

* Props to the Eat It for his twitter creativity for the post title.

Holeman & Finch Bread Co. Hath Risen … Officially Open 1

Posted by Foodie Buddha on August 20, 2012

ramen bread at holeman + finch

Here’s some good news: that buttery, glowing siren of bread pictured above is now available 7-days a week.  That’s right …  Holeman & Finch Bread Company (unofficially known as Atlanta’s best bakery) has officially opened its doors to the general public.  The technical term is “walk-ins now accepted,” but I don’t know anyone who’s tried this stuff that has the patience for walking in order to procure such goodness.

If you’re in the minority of folks who read this blog but haven’t tasted head baker Rob Alexander’s work; you don’t really have much of an excuse now. If you don’t feel like getting up at the ass crack of dawn on a Saturday to grab it from a farmer’s market and/or haven’t visited any of the handful of shops that sell it, I’d encourage you to hustle over as soon as you have a second. Keep in mind, it’s open 7-days a week until 4pm  And with that, I’m off to go get my drink on.

H&F Bread Co. Address & Information

1401 Ellsworth Industrial Dr. NW, Atlanta, GA 30318 // view map
404.350.8877 // // menu
Cuisine: Bakery // Price Range: $

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Holeman & Finch Bread Rising Again [Openings] 4

Posted by Foodie Buddha on January 04, 2012

Holeman & Finch Bread Company is indeed reopening to the public and it appears that this bun is just about done in the oven.  So start your wave, erupt in cheers, dance in the streets, and throw down a flash mob … because that sweet deliciousness we’ve been forced to seek out at farmers markets and specialty shops is about to be much more accessible … again!

For those unaware, for the past few years bread savant Rob Alexander (@robmalexander) has been baking up H&F Bread Co. goodies for many Atlanta restaurants (roughly 60 last time I counted).  That’s a huge number and I suspect it’s even bigger now.  Mind you, I’m not surprised as the granular gold be good and tasty.

When the bakery first got going, common folk like you and me could walk into the little shop in Brookwood Hills/Peachtree Hills (it was next to their mother ship) and shop until Dr. Atkins rolled in his grave several times over.  For a multitude of reasons, that didn’t work out so well and the retail shop shuttered approximately 2-years ago.  Boo … hiss!!!!

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